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Eternity
Client
Bassar Construction Group
Services
Brand Concept, Graphic Design, Copywriting, Website, Digital Strategy, Public Relations, Events, Display Suite
Renders by Metaluxe.
Renders by Metaluxe.
Project
Residential Apartment Building
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Eternity
The Brief
Following K Media’s contribution to the sell-out success of Broadbeach project Infinity, Gold Coast developer Bassar Construction Group engaged the agency to provide all creative and marketing services for sister tower, Eternity.
The Strategy
K Media Group developed a bespoke brand and all creative assets for Eternity, working with the developer to conceive a logo, colour palette and marketing materials that spark an instant connection with buyers seeking a high-end coastal lifestyle.
The Outcome
A comprehensive launch strategy spanning digital and electronic platforms resulted in 40 per cent of stock sold by Kollosche New Projects in the three months post-launch.