Gold Coast developer Baja engaged K Media to prepare a comprehensive marketing strategy to drive off-the-plan sales for an upscale commercial warehouse project, Sanctuary.

K Media designed a detailed marketing strategy to target key buyer groups including tradespeople, business owners, creative professionals and investors.

A combination of local print and social media marketing largely targeted a hyper-local buyer demographic within 10km of the development location driving qualified leads directly to the Kollosche Commercial sales team.